Echinacea pallida (Pale Purple Coneflower)

Scientific Name

Echinacea pallida (Nutt.) Nutt.

Common Names

Pale Purple Coneflower, Pale Echinacea


Rudbeckia pallida (basionym), Echinacea pallida f. pallida, Echinacea pallida var. pallida, Brauneria pallida

Scientific Classification

Family: Asteraceae
Tribe: Heliantheae
Genus: Echinacea


Color: Pale pinkish-purple
Bloom Time: Summer


Echinacea pallida is a coarse hairy perennial that grows up to 4 feet (1.2 m) tall. It features narrow, parallel-veined, toothless, up to 10 inches (25 cm) long, dark green leaves and large, daisy-like flowers with drooping, pale pinkish-purple petals, and spiny, knob-like, coppery-orange center cones. The flowers appear on rigid, up to 3 feet (90 cm) tall stems in summer, with sporadic continued bloom into fall.

Echinacea pallida - Pale Purple Coneflower
Photo via


USDA hardiness zone 3a to 10b: from −40 °F (−40 °C) to 40 °F (+4.4 °C).

How to Grow and Care

Coneflowers are often listed as drought tolerant, but they will do much better with regular water. I leave the plants standing through winter, to feed the birds. Shearing them back in the spring will result in bushier plants that bloom longer into the season. Deadheading is the primary maintenance required with Coneflowers. They are prolific bloomers, and keeping them deadheaded will keep them in bloom all summer. Luckily each flower remains in bloom for several weeks. Flowers start blooming from the top of the stem. As the initial flower fades, more side shoots and buds will form along the stem. Keep the plants deadheaded, and you'll keep getting more flowers.

If you don't want to start your own seeds, there are plenty of varieties available for purchase as plants, especially through mail order. Plants can also be divided or grown from stem cuttings. Coneflower can be planted in either spring or fall. Be sure to allow for good air circulation to prevent fungal diseases. See more at How to Grow and Care for Coneflower.


Native to the United States (in the Mississippi Valley, the southeastern Great Plains, and the region south of Lake Michigan).


Photo Gallery

Subscribe now and be up to date with our latest news and updates.

We participate in the Amazon Services, LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to and affiliate sites.